Manager of Market Initiatives

Files must be less than 2 MB.
Allowed file types: txt pdf doc docx odt.
Files must be less than 2 MB.
Allowed file types: txt pdf doc docx odt.
Position Status: 
Full Time
Reports To: 
Executive Director
Purpose of Position: 

Reporting directly to Conservation Consultants, Inc.’s Executive Director, this position directs all fee-generating programs at CCI that are not utility-based programs. This includes a program to conduct energy and healthy home assessments for a fee (Sound Home Plan), New Construction audits for EnergyStar qualification, CCI’s Lead Testing Services program, and the Energize Small Biz program geared toward small commercial establishments. The key objective for this position is to establish and/or operate each activity as a high-functioning, profitable market service tied to CCI’s mission and strategic plan.

Essential Duties and Responsibilities: 

The following duties are normal for this position. These are not to be construed as exclusive or all-inclusive. Other duties may be required and assigned. The percentage of time associated with each activity is estimated. With minimal supervision, providing support and trouble-shooting as needed to the Executive Director and the Director of Administration in the performance of their duties

  1. Manage the Sound Home Plan for “market rate” home energy audits and the Lead Testing Services launched by CCI
    • Manage CCI’s participation in the Department of Energy’s Home Performance With Energy Star program and meeting all required parameters.
    • Grow the annual number of assessments and income associated with both services per strategic plan goals.
    • Execute or oversee all program management documentation and processes, including:
      • Program overview introduction for internal and external audiences of CCI
      • Lead generation activity and processes – through campaigns, Apprenticeship program and/or channel partners or other means
      • Program operations – home check-ups, energy audits, report writing, report delivery to homeowner, conveyance of information to/from CCI
      • Recruit and work with regional weatherization and home health contractors as participants in the program
      • Review and meet program performance and financial targets
      • Where possible, integrate the program with CCI’s place-base and community education programs, along with other CCI professional training programs
      • Directly supervise/manage all staff hired under this program (currently this position supervises half of one FTE, which will be increased to a full FTE position as sales volume increases)
      • In collaboration with Executive Director and/or outside Public Relations services (as budget allows), devise and carry out promotional plan and activity for the Sound Home Plan, including participation in various community speaking and tabling events. Craft content (or oversee development of content) as needed for CCI marketing materials, web site, and social media to support this program
  2. Manage the Small Commercial Services program
    • Refresh business plan to build a small commercial service program at CCI
    • Build relationships with partners to drive program participation
    • Oversee/handle intake of all inquiries for small commercial audits
    • Handle program management and execution, including set-up, lead generation and systems.
    • Establish and meet program performance and financial targets
    • Integrate the program with CCI place-based and community education programs
    • In collaboration with Executive Director and/or outside Public Relations services, devise and carry out promotional plan and activity for the Small Commercial Audit service.
    • Actively promote the service through participation in related regional activities.
    • Write/generate content (or oversee development of content) as needed for CCI web site, social media and marketing materials to support this program.
  3. Grow the New Construction Audit Service
    • Develop a business plan for growing CCI’s activity supporting energy performance audits of newly constructed homes.
    • Establish and meet program performance and financial targets.
    • Actively promote the service through participation in related regional activities.
  4. Identify and grow other fee-based services for CCI, such as but not limited to:
    • Special research projects for fees
    • Multifamily projects
    • Services for new homeowners
  5. Cultivate and/or secure additional funding support – grants, fee-based services 
    • Cultivate and/or secure additional funding support – grants, fee-based services for this programming
    • Identify, engage, and oversee resources such as graduate student teams, interns, etc. to support fee based activity for CCI.
  6. Support CCI Activities
    • Coordinate and integrate Market Services with other CCI activities and programs.
    • Participate in representing CCI through tabling at events, including occasional evening and weekend assignments.
    • Cross-train to cover additional assignments if needed.
    • Actively contribute to CCI management team and as a CCI staff member.
    • Take lead responsibility for representing CCI with key partner(s), events, etc. as assigned and as appropriate to main job duties.
    • Support fundraising efforts – grants, events, donors.
    • Perform other duties as assigned.
Skills and Minimum Qualifications: 

Enthusiastic, self-starting, goal-oriented high performers will excel in this role.

Required

  • 4-year college degree in a related field such as business, economic development, environmental science, etc.
  • Minimum of 5 years related experience. Sales experience is a plus.
  • Prior work managing energy efficiency programs
  • Prior experience in raising program funds/grant writing
  • Expertise in Energy Efficiency and Building Performance
  • Strong organizational and administrative skills
  • Experience managing a budget, managing projects and leading people
  • Solid fundamental computer and technology skills – proficiency in Excel, PowerPoint, Microsoft Word and Outlook; comfortable quickly learning new software and technology tools, including mobile devices
  • Excellent Communication Skills – verbal and written
  • Demonstrated Problem-solving and self-motivation
  • Preferred: MS Word skills for mail merge, Outlook calendar, PowerPoint – using and developing presentations, public speaking
  • Must be able to lift 50 pounds regularly in the line of work (energy efficiency testing equipment)
  • Must have and maintain a valid PA drivers’ license and have access to an operable, properly registered motor vehicle that you are willing to use for work purposes on occasion. (Work-related mileage is reimbursable per CCI policy).

 

As an equal-opportunity employer, Conservation Consultants, Inc. prides itself in celebrating diversity and does not discriminate in any of its programs, policies, procedures, or employment practices on the basis of race, color, national origin or ancestry, citizenship status, religion, sex, pregnancy or related medical condition, gender identity, sexual orientation, age, physical or mental disability, or any other characteristic protected by law Conservation Consultants, Inc. is a 501(c)(3) Non-Profit Pennsylvanian Corporation.
Enthusiastic about energy and the environment? Be part of CCI’s leadership and catalyze our growing market-rate services as you coach and cheerlead homeowners and small business owners to make lasting investments in their property and their health. Join our team in a fast-paced, fun environment committed to work-life balance and making a difference in people’s lives. We seek high-achieving go-getters who thrive in the “hands-on” environment of a small nonprofit.